Today Ryanair announced that from November on, they'll be flying four domestic routes between Madrid and Alicante, Palma, Santiago de Compostela, and Valencia. Ryanair has been amping up domestic flights within larger countries over the last several months. With these routes, I'm counting 18 domestic routes running or planned to run within Spain, including routes to the Canary Islands.
That's nothing compared to the 22 routes Ryanair runs or plans to run within Italy. Ryanair also flies 16 domestic routes within the UK, most of them to and from Derry or Belfast in Northern Ireland. The airline also maintains three domestic routes apiece in France and Germany.
I'm ready to say that this domestic route approach is turning into the key route map development of 2008 for Ryanair. I expected the airline to slowly but consistently open up additional destinations in places like Bulgaria, Ukraine, Israel, and Turkey over the course of the year. None of that has happened, at least not yet. Instead, we've got more and more domestic routes. In some markets, this approach to route development is clearly designed to provide an alternative to flailing local carriers; in France and Germany, the goal seems to be to simply mark territory, subtly hinting at what might happen if the airline decided to expand domestic routes more fully.
